Experience
Work Experience
Uber Eats
Operations Specialist
2023
Taipei, Taiwan
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Analyzed delivery partner data, including completion rate and satisfaction scores, using SQL queries, Tableau dashboards, and Microsoft Excel. Deployed incentives and improved retention rate by 5% quarterly.
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Managed the Gogoro and Uber Eats ESG partnership campaigns. Conducted ETL to merge data from various sources into the data warehouse, increasing online hours provided by electric vehicles by 10%.
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Collaborated in Agile sprints with product, data science, and legal teams to craft operational solutions.
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Created educational content and onboarding guides showcasing ability to translate complex topics for stakeholders.
SoundOn Group
Marketing Operations Manager
2021-2022
Taipei, Taiwan
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Visualized data and built dashboards with Google Data Studio, deriving insights that improved the click-through rate of key sections on the podcast player app by 13%.
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Published the 2021 Taiwan Podcast Industry Report through descriptive and prescriptive data analysis, driving 10k+ downloads and stakeholder engagement.
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Planned and executed user acquisition campaigns growing daily active users by 40%.
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Managed marketing strategy for paid/organic channels and 2 direct reports, highlighting project management skills.
AR Planet
Digital Technology
Project Manager
2020 - 2021
Taipei, Taiwan
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In charge of the project proposal and government bid writing for NCCU library's augmented reality integration project, contributing to over 20% of quarterly revenue.
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Presented AR solutions to clients spanning from semiconductor companies to educational institutions.
9SPlay Entertainment Technology
Project Manager
2019 - 2020
Taipei, Taiwan
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Optimized game mechanics and pricing strategies using quantitative and qualitative data. Employed A/B testing, process modeling, and data analysis with BI tools, which increased pay rate by 15% and ARPPU by 40%.
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Generated and presented daily, monthly, and quarterly data reports and visualizations to communicate results to technical and non-technical audiences. Clarified operation strategies that optimize revenue and user growth.
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Wrote product specs and planned in-game seasonal events to carry out with the global development team.
Internship
Initium Media
Product Management Intern
2018 - 2018
Taipei, Taiwan
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Managed web and mobile product backlog for the digital media platform with over 33,000 paid subscriptions.
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Provided product requirements documents to developers. Conducted EDA to find insights with data extracted from Google Play Console, App Store Connect, and Google Analytics, which increased feature engagement by 10%
KKBOX Group
Product Management Intern
2018 - 2018
Taipei, Taiwan
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Generated daily data reports of the KKBOX music streaming app extracted from Mixpanel and Google Firebase.
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Contributed to the training of the song recognition machine learning model with data tagging.
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Conducted over 30 user interviews to assess the usability of a new app feature.
Education
2023 - Present
Master of Science in Business Analytics
Boston University
During my time at BU, I gained expertise in data analysis, statistical modeling, machine learning, and data visualization.
Boston, MA
2014 - 2019
Bachelor of Arts in Foreign Language and Literature
National Taiwan University
Taipei, Taiwan
Professional Skills
Python
SQL
Scikit-learn
Machine Learning Models
Git and GitHub
Command-Line Interface
Agile Collaboration
Project Management
Data Analysis Tools
Tableau
Power BI
Google Analytics
Google Cloud Console
Google Data Studio
Google BigQuery